Search Engine Marketing Challenges
Many small and medium sized enterprises find it a challenge when promoting their company online. Decision makers face financial restraints to hiring in-house Digital Marketing Specialists, Asset creation designers, and language localisation specialists.
Moreover, the most concerning issues for decision makers is locating Digital Marketers with excellent writing techniques’, flexibility to the business environment and a demonstrated ability to solve advertising problems for clients. Online advertising requires an experienced individual that understands the marketplace, country or region, products and services, company strengths and weakness –and the business main competitors. Furthermore, demonstrating a creative and analytical way of thinking. Outsourcing this responsibility is more cost effective for small to medium sized companies.
Search Engine Marketing Solutions
Our team of experts will produce a creative and relevant advertising campaign to successfully promote your business’ products and services; and, or, to increase brand visibility. With proven experience, the team will carefully review your business, your goals, competitors, website, content and create a proven strategy to achieve your business target (increase leads, conversions, sales, awareness etc.). The business stakeholder will be informed each-step of the way during the campaign creation stages and will be provided with a detailed report on the success outcome. There will be a management approval process and dedicated online platform that connects the Marketing Team Lead and the Stakeholder to oversee the entire approval process. In addition, the team will create effective and innovative assets (images, banners, promotional visuals) that can be displayed on Google and Bings advertising platform. We also advertise on Sklik, Baidu, Qihoo 360, Sogou, Yandex, Naver and Daum.
The team will create all the marketing content, assets, and manage your advertising budget. For smaller companies, it is recommended to focus on Sales conversion advertisements. This is conducted by utilising a specific set of keywords in which online users insert into the Search Engine search field –with a high intent to buy. There are many advertising options targeting each stage of the consumer buying cycle. In addition, our online marketers will create effective retargeting campaigns to capture existing website visitors. Check out our advertising market reach and the platforms we advertise on.